At an event on Thursday, March 7, Facebook Chief Executive Mark Zuckerberg was on hand to announce Facebook’s fresh look for its news feed that is said to “have the same look and feel on mobile, tablet, and web.”



What does this mean? Logos and thumbnails for Pages will be larger, and pictures and videos will take up more space on the page. In explaining the shift, Zuckerberg said, “Now that we all have cameras in our pockets, news feed has become primarily about visual content.” He claims that currently 50 percent of content on people’s news feeds are visual.

The latest news feed design aims to take advantage of the shift towards photo content in a way that “should be visual, rich, and engaging.”

Fission Strategy works to promote a wide variety of organizations and their content on Facebook, and these updates reflect behavioral shifts on the site we have seen over the past years – compelling photos can tell a story in a way that words sometimes cannot, an infographic can convey a ton of facts in a matter of seconds, and people are much more likely to share great photos with their friends and families!

You can learn more about the new look of Facebook on their blog now.